The Good Rebel

You know what we believe in. That every little act of kindness can turn into something big. You have to look at it this way: Every high wave once started as a ripple in the water. We should know; we love waves. Seawater flows through our veins and grains of sand are in our DNA. Sometimes that itches quite a bit. But there's nothing you can do about it. Just as it works with waves, so it works with positivity. Small actions can set immense things in motion. What does that have to do with snacks? So much, my friend.  

The idea for our snacks began with one surfer. Where the waves roared on the shore, there he was. With his surfboard under his arm to conquer the sea. We were impressed by this legendary surfer. Let us introduce you to John Altman. John didn't surf alone. On the beaches he visited, this sprightly rebel handed out his homemade snacks. Hearty spiced nuts, sweet potato chips and crunchy popcorn with sea salt. For him and for others. After all, snacking together is tastier than alone. So let's spread the love!  

We follow his example. Like John, we make snacks with a little more love. Better snacks! These are snacks made from better ingredients that are better for our world and taste better. They are free of palm oil and GMO, but packed with surprising flavors. We found inspiration for those flavors in the places John loved to surf, all over the world. And our ingredients are organic whenever possible. Our goal: for you to sit back and snack and make the world a little nicer. With every handful of popcorn, every chippie and every nut.  

To make even bigger waves, we don't stop there. We work with multiple organizations to leave the world a little more beautiful. Each year a portion of our sales goes to Trees For All who plant new trees. Like John, you'll also see us on the beach regularly. We work with Surfrider there to clean and keep beaches and shores clean with our own beach clean-ups. And we support SurfCare, which helps people with lung covid or burnout get back on their feet quickly with hydropower. Because who knows...our small actions may just be the beginning of a wave of positivity.